Marketing Consulting · Dedicated monthly hours
Senior guidance for teams that need direction, not headcount.
A set block of hours each month with a fractional CMO, for in-house teams and founders who can execute but want a senior read on what to do next.
- From 10 hrs
- Dedicated senior hours each month
- Monthly
- Planning session plus working sessions
- No lock-in
- No minimum term on any engagement
- We own it
- We set the plan; your team runs it
Who it's for
This is for you if…
- In-house team
Your marketers are capable, but no one senior is reviewing the plan or the work.
- Big decision
You're about to hire, switch agencies, or rebuild your stack, and you want an experienced second opinion.
- Founder-led
You're running marketing yourself and need a sounding board, not a full retainer.
Capabilities
What we do
Strategy reviews
We pressure-test your plan, priorities, and budget against what we'd do in your seat.
- A quarterly read on the plan, the priorities, and where the budget sits
- The two or three things to do next, and what to stop doing
- An outside view on whether the numbers support the strategy
Campaign and creative feedback
We review work before it ships, so it says the right thing to the right buyer.
- Campaign briefs and messaging reviewed before production starts
- Landing pages, emails, and ads reviewed against the buyer and the offer
- Notes your team can act on, not a rewrite that takes the work away
Hiring and vendor selection
We help you write the role, interview candidates, and choose agencies.
- Role scope and interview questions for marketing hires
- A second seat in candidate and agency interviews
- Scope and KPI review on proposals before you sign one
Martech and AI guidance
We advise on HubSpot, CRM, and AI tools, and on what not to buy.
- What your stack needs for the plan you actually have
- Where AI saves real hours, and where it is a subscription
- The tools to skip, which is usually the more valuable half
Reporting setup
We define the KPIs and dashboards your team should run against.
- KPI definitions by funnel stage, agreed with sales
- A dashboard your team maintains, not one that needs us
- A monthly review format that leads with decisions, not screenshots
Coaching for marketing leads
We mentor your marketing lead so the team builds its own judgment.
- Regular one-to-one sessions with your marketing lead
- Frameworks for prioritization, briefing, and vendor management
- A deliberate aim: your team needs us less each quarter
Dedicated monthly hours
How it works
Set the hours
Pick a monthly block that fits your needs and budget.
Plan the month
A priorities session at the start of each month sets the agenda.
Work the plan
Working sessions, async reviews, and on-call guidance as decisions come up.
Comparison
Consulting, or a fractional CMO?
Both put a senior marketer on your business. The difference is who owns the outcome.
| Criterion | Marketing Consulting | Fractional CMO |
|---|---|---|
| Who owns the plan | Deep Quiver | Deep Quiver |
| Who owns the numbers | Deep Quiver, against the KPIs we agree | Deep Quiver, against named KPIs |
| Who does the work | your team, with our review | your team and ours, under one plan |
| What you book | hours each month | a tier and a scope |
| Investment | from $5,000 per month | from $7,500 per month |
| Best for | capable teams that execute well and need the plan set | marketing that needs an owner in the room more often |
Related services
Where people go next.
Leadership
Fractional CMO
A fractional CMO sets your marketing strategy, leads your team and vendors, and reports against the numbers that matter, on a part-time basis.
Explore Fractional CMO
Execution
Full-Service Execution
Strategy and hands-on execution in one engagement, led by a fractional CMO.
Explore Full-Service Execution
Service
30-Day Marketing Diagnostic
A fixed-scope review of your strategy, funnel, and martech, plus a 90-day plan you can run with or without us.
Explore 30-Day Marketing Diagnostic
FAQs
Straight answers.
Don't see your question? Talk to a CMO and ask it directly.
What's the difference between marketing consulting and a fractional CMO?
In both, we own the plan. Consulting is the lighter option: a set block of senior hours each month, with your team doing the work. A fractional CMO engagement adds ongoing leadership at the Essentials, Growth Track, or Embedded Executive level. When you want us to do the work too, Full-Service Execution adds the hands under the same leadership.
How is consulting different from a fractional CMO retainer?
A fractional CMO owns your marketing: the strategy, the plan, the team, and the numbers. Consulting is the rung below Essentials: we still own the plan, but you book a set block of hours a month rather than a tier, and your team does the work. Move up to Essentials when the plan needs an owner in the room more often than the hours allow.
How many hours do we need?
Engagements start at 10 hours per month, and most clients adjust after the first quarter. If you find you need a lot more than that, a fractional CMO tier usually delivers more value for the same investment.
Do unused hours roll over?
No. Hours are scheduled for the month and don't roll over, which is what keeps the time booked and used rather than banked. If a month is lighter than usual, tell us early and we'll shift the plan instead.
Can consulting turn into a larger engagement?
Yes. Many clients start with consulting, then move to a fractional CMO tier or add execution once the plan is clear. Hours already spent carry the context forward, so nothing restarts.
Everything you need.
Nothing you don't.
Spend 30 minutes with a CMO. You'll leave with a clear read on what's working, what isn't, and what we'd do first, whether or not we work together.